Agency Marketing Tips

We created this blog catagoriy to help our inurance agency partners better understand the ways to market their business. 

07July

10 Ways to Market Your Insurance Agency On a Budget

Ways to market your insurance agency when your strapped for cash

10 Ways to Market Your Insurance Agency On a Budget

Every time I meet with an insurance agency owner I ask, “What do you do to market your business?” the most frequently answer I get – “referrals.”

This is the story from state-to-state and agency-to-agency.

Many of the larger agencies have sophisticated advertising and marketing initiatives, but most of the mid-sized and smaller agencies are doing little to market their business.

As a marketing professional, it’s hard for me to understand why a business would elect to forego marketing, it’s the fuel that drives your business.

How can you be successful without marketing or advertising?

Written by Scott Boren, Posted in Agency Marketing Tips